Kefi Life Unveils A New Chapter
Manos brainstorms overseas with Kiki
Kali mera- good day friend.
Appreciate you and thank you for stopping by.
I have fire within my soul today.
Kefi Life is experiencing the pangs of excitement as our team looks forward to the empowering, exhilarating and joyful, official unveiling of our new updated, clean and classic meaningful design.
The reason for everything Kefi Life begins with the inspiration of Katina. We have officially brought her into play.
We are full circle, and we are sharing all that my beloved Manoula- Mother Katina, embodied as a human being; things like heritage, family, food, adventure, purity perseverance, hope, optimism, and love of God and life. Kefi Life is grown up and we are ready to take the next step with brand development.
Manos Koum-par-akis, our Greek, talented and award-winning designer curated and lovingly created the new and fresh look of the Kefi Life brand with the original inspiration – my mother KATINA.
More on this in a moment.
But first, last night I heard the most inspiring homily given by a former diplomat, attorney, and singer turned Greek Orthodox priest. Talk about someone coming full circle.
Father Greanais spoke about heroes. They are in the past and they are in our midst. These people – our heroes, in some way, their way, change us for the better. I’m always grateful to hear a message that personally connects me to who I am and why I do things.
Heroes, I have so many- one in particular – my mother is the brave woman (with my father) who raised me and my three siblings.
My mother always told me; Kiki look for the good the true and the beautiful. What an outlook to keep things Ola kala all is well.
Katina imparted many wisdoms on me, and she undoubtedly understood my purpose and enthusiasm for broadcasting and interviewing people from all walks of life.
The ability to publicly speak with you and others is my way of learning, growing, evolving and expanding my universe. My mother knew this about me, and she wanted to see me flourish.
In my early 30’s, my mother gave me $5000.00 to buy radio equipment and invest in my production company Koukla Productions.
She also, at my utter surprise, gave me a book titled THE HEALING POWERS OF OLIVE OIL.
This book, THE HEALING POWERS OF OLIVE OIL, is a parallel to all that is good in life. Once again, she knew the purpose.
Katina and olive oil represent an Ola kala and blessed holistic life. It’s time to bring this truth into existence.
It’s time to come out and blast the original impetus for Kefi Life and its mission on earth.
Enter Greek born graphic designer Manos Koumparakis, a philosopher of sorts and a man of the arts.
A native-born Athenian, and a student at the Fine Arts University, Manos studied visual arts, graphic design and photography. Manos, with his education and Hellenic knowledge of history, helped me to bring the story of Katina and her dynamic energy to life for the Kefi Life brand.
Manos and I worked on the design for months, brainstorming and creating a case study to execute all the nostalgic and authentic qualities of true Kefi Life.
The new Kefi Life look is timeless, classic, holistic and nostalgic.
Everyone can relate.
Pick up a bottle of Kefi Life olive oil and see your person, that one person in your family who is the hero.
The person who brings it back to center and makes life worthwhile. This elevated and inspiring design and re-brand is personal, and it is universal.
I hope that you will join our team and me in the next phase of Kefi Life as we travel to Nemea, Greece to discover more about Katina and the Kefi Life brand.
In the meantime, I wish you ola kala.
Filakia-kisses,
Kiki